REaD Group and Marie Curie Celebrate Award Success with Multi Award-Winning Insight Project

But the real winner is dataLondon, 5 August 2019 – Marketing data and insight agency REaD Group has further cemented its success in data-driven and insight marketing after winning a number of awards at two separate industry events, and being shortlisted for a further three categories in a third.Alongside Marie Curie, REaD Group was named as winner of the Best Use of Insight Award at the IoF National Fundraising Awards on 2nd July for the Big SHIFT project. The National Fundraising Awards celebrate the very best in fundraising and are a unique opportunity to showcase excellence in the charity fundraising sector.The award follows swiftly on the heels of REaD’s win at the Insight in Fundraising Awards in June. Together with Marie Curie, REaD took home the Most Powerful Insight using Data Analysis award. The awards recognise the best work, innovation and inspirational stories of individuals working in data, analysis and insight contributing to fundraising practices.REaD was also shortlisted for three categories in the DataIQ Awards for Transformation with Data, alongside Marie Curie; Best Use of Data in a Marketing Programme, with customer Titan Travel; and the Best Place to Work. “It is a genuine honour that REaD Group and Marie Curie have been recognised in these prestigious awards – a reflection of the power and impact that data and insight can have on a charity’s fundraising initiatives,” commented REaD CEO, Jon Cano-Lopez. “The real winner, though, is data. In these highly regulated times, all businesses need to be confident that their data is clean, accurate, complete and compliant. And with the technology available to manage data quality more efficiently and securely advancing almost daily, there really is no excuse for it not to be.”Deeper insight projects can completely transform business structures and promote new and more productive ways of working – as the award-winning project delivered with Marie Curie UK so aptly demonstrates.Marie Curie provides care and support for people living with a terminal illness, and their families across the UK, with people interacting with the charity through many touchpoints, including its hospices, nursing services and shops. The Big SHIFT project aims to model the effect of these services on fundraising income. A team of senior analysts was established, both internal and external, comprising Steve White from Marie Curie, Scott Logie and Diane Dao from REaD Group, Colin Stewart from Caversham Analytics and Andrew Lockett of Natural Data Insight.A carefully-constructed methodology enabled the creation of a baseline fundraising landscape onto which Marie Curie-specific variables were overlaid. Analysis of these ‘layers’ generated predictive models that were then mapped, highlighting areas where fundraising performance is above or below expected levels, in the context of service provision in the locality. A strategically-powerful tool, it has already delivered surprising and extremely effective insights.“This project has been a great example of successful collaboration and team work,” commented Steve White, Fundraising Strategy and Insights Manager at Marie Curie. “Understanding these impacts has not only provided invaluable insight that helps to inform our business and marketing decisions, it has also supported the business case for different areas of the organisation working more closely together.”- Ends -For an interview with REaD Group or Marie Curie, please contact:Kate Gordon, Bright Spark PR for REaD Groupkate@brightsparkpr.co.uk T 07980 921961Joe BookbinderMarie CurieJoe.Bookbinder@mariecurie.org.uk T 0207 599 7703About REaD GroupREaD Group is a marketing data and insight company that gives brands the right to be personal. Data - particularly quality data and data quality - is at the heart of everything it does: REaD believes that there isn’t a marketing challenge that data cannot solve.To genuinely engage customers, brands must create communications that are timely, relevant and permissioned. REaD uses its unrivalled data products, insight and expertise to helps its clients get closer to their customers, offering market-leading data quality and cleaning solutions and trusted marketing data.For more information visit readgroup.co.uk. About Marie Curie – care and support through terminal illnessMarie Curie is the UK’s leading charity for people with any terminal illness. The charity helps people living with a terminal illness and their families make the most of the time they have together by delivering expert hands-on care, emotional support, research and guidance.Marie Curie employs more than 2,700 nurses, doctors and other healthcare professionals, and with its nine hospices around the UK, is the largest provider of hospice beds outside the NHS.For more information visit http://www.mariecurie.org.uk/ Like us at www.facebook.com/mariecurieuk Follow us on www.twitter.com/mariecurieuk Source: RealWire

Obesity epidemic results in Non-Alcoholic Fatty Liver Disease (NAFLD) becoming the most common cause of liver disease in Europe

World’s leading experts gather in Seville to discuss the fastest growing health epidemic in Europe now affecting 1 in 4 people.26 September 2019 – Seville, Spain The Non-Alcoholic Fatty Liver Disease prevalence in Europe is a preventable epidemic, leading researchers will report at the EASL Non-Alcoholic Fatty Liver Disease (NAFLD) Summit 2019 taking place this week in Seville, Spain.More than half of adults and one third of children in Europe are classified as overweight or obese, with the highest proportion coming from lower socio-economic groups where NAFLD is prevalent. NAFLD is the accumulation of excess fat in the liver and is now the most common cause of liver disease in Western countries due to the rapid rise in levels of obesity and type 2 diabetes. It is a major European health burden resulting in liver cirrhosis and liver cancer, as well as big increases in cardiovascular disease and non-liver cancers.Lack of physical activity and excess calorie intake leads to weight gain and fat deposition, which plays a major role in the development and progression of NAFLD.“We have reached a tipping point with obesity and NAFLD and swift action is urgently needed by policy makers to reverse the growing epidemic. Obesity is the normal response to an abnormal environment and can only be tackled by addressing the multiple physical, social and economic obesogenic drivers in society.” said Philip N. Newsome, Secretary General of the European Association for the Study of Liver Disease (EASL) and also Director of the Centre for Liver and Gastrointestinal Research & Professor of Hepatology at the University of Birmingham. There is an acute need to improve the diagnostic tools for NAFLD, and EASL is actively supporting several such research projects. “Meanwhile we need to educate healthcare professionals how to make early diagnoses and implement interventions that can prevent progression to a more advanced disease. We also need to empower patients so they know what steps they can take to reduce their own risk.”“It is clear that many of the causes of NAFLD – sedentary behaviour, excessive energy intake and a poor diet are avoidable. If we are to reduce the incidence of obesity and NAFLD we need to have a significant re-think about the regulations regarding the sale and marketing of sugar products,” concludes Newsome.Sugar-sweetened beverages (SSBs) are one of the largest sources of added sugar with little, if any, nutritional value. Consequently, consumption of SSBs is now one of the leading causes of childhood and adult obesity and is associated with NAFLD and increased liver damage.EASL has been strongly advocating for the introduction of fiscal measures to discourage the consumption of SSBs and for legislation to ensure that the food industry improves the labelling and composition of processed foods.Helena Cortez-Pinto, EASL EU Policy Councillor and Professor at the Faculty of Medicine in Lisbon:“Across the WHO European Region children are regularly exposed to marketing that promotes foods and drinks high in energy, saturated fats, trans-fatty acids, added sugar or salt. Food and beverage advertisements, and in particular those embedded in children’s TV programmes, electronic and social media, have been shown to drive consumption of high-calorie and low-nutrient beverages and foods. EASL has argued that public health policy needs to include restrictions on the advertising and marketing to children of SSBs and industrially processed foods high in saturated fat, sugar and salt.”Researchers at the NAFLD Summit will also hear about solutions that include promoting a better diet and physical activity. EASL´s annual International Liver Congress™ taking place in London 15-19 April 2020 will have as its theme “A healthy liver for a healthy you”.“Healthy eating is an important step in the right direction, but this needs to be supported by fiscal measures from governments to encourage behavioural change.” “The Mediterranean Diet, characterised by a high intake of olive oil, nuts, fruits, vegetables and fish, and a low intake of red and processed meat and added sugar, is an effective solution and one that is beneficial in the treatment and also in the prevention of NAFLD,” concludes Prof. Cortez-Pinto.* * * ENDS * * *Further Information:Media enquiries:Michael Kesslermichael.kessler@intoon-media.com+34 655792699Karen MazzoliHead of Marketing & CommunicationEuropean Association for the Study of the Liverkaren.mazzoli@easloffice.euAbout EASL – The Home of HepatologySince its foundation in 1966, this not-for-profit organization has grown to over 4,000 members from all over the world, including many of the leading hepatologists in Europe and beyond. EASL is the leading liver association in Europe, having evolved into a major European association with international influence, and with a track record in promoting research in liver disease, supporting wider education and promoting changes in European liver policy. More information https://easl.eu/press-release/easl-nafld-obesity-epidemic-europe/ Source: RealWire

Hitachi and Centre Léon Bérard cancer center in Lyon to launch a research collaboration in the fight against cancer with AI

Hitachi, Ltd. (TSE:6501, “Hitachi”) and Centre Léon Bérard (CLB), a leading French Comprehensive Cancer Center in Lyon-France, announced today that they have entered into an agreement to jointly promote research and development aimed at improving the efficiency of diagnosis and treatment of cancer and established a new research laboratory called Hitachi Lyon Lab on the CLB site, starting November 5th.In this collaboration, Hitachi and CLB will conduct research and development of novel technologies to detect and diagnose cancers exploiting medical images such as CT/MRI using artificial intelligence (AI) and to predict response to radiation therapy using tumor genomic and transcriptomic data.According to statistics from the Organization for Economic Co-operation and Development (OECD), Japan has the largest number of CTs and MRIs per million people. With the improvements of diagnostic imaging equipment, the number of images read by radiologists is increasing, and technologies that reduce the burden on radiologists using artificial intelligence are being actively developed. In addition, as a result of dramatic progress in gene analysis technology in recent years, it has become possible to analyse individual genome information at low cost, and personalized medicine that provides medical care suitable for each individual has been a key concern mainly in developed countries.Hitachi provides solutions that improve the quality and efficiency of medical care, from diagnostic/clinical fields such as diagnostic imaging equipment and particle therapy systems to informatics fields such as IT and AI. In addition, Hitachi has been contributing to maintaining and improving people’s quality of life by delivering particle therapy systems to a number of world-renowned hospitals, where more than 60,000 people have been treated with Hitachi’s systems so far.CLB is a Comprehensive Cancer Center in Lyon – Auvergne-Rhône-Alpes region, France, whose missions are care, research and education. It is affiliated to UNICANCER, the French Comprehensive Cancer Centers federation, counting twenty other cancer centers. CLB provides state-of-the-art diagnosis and treatment for cancer patients such as innovative therapies and radiation therapy. Images, as well as molecular data from tumors, are collected and stored overtime for research purpose, upon consent from patients.Hitachi and CLB will conduct joint research at Hitachi Lyon Lab to improve the efficiency of diagnosis and treatment of cancer, by combining CLB’s clinical expertise and patient data related to cancer treatment with Hitachi's know-how in diagnostic imaging and IT/AI. Specifically, they will jointly develop diagnostic imaging technologies to detect potential cancer sites and assist radiologists’ diagnosis from image data such as CT and MRI using AI. Identification of biomarkers exploiting genomic data in the context of resistance will allow to predict responses and prognoses upon radiation treatment.Hitachi will continue to accelerate global R&D with advanced medical institutions and universities in the healthcare field, and will work with partners in joint research to create new value and contribute to improving the quality and efficiency of care.About Hitachi Ltdhttp://www.hitachi-medical-systems.eu/information/boilterplates/about-hitachi-ltd.htmlAbout Hitachi Medical Systems Europe http://www.hitachi-medical-systems.eu/information/boilterplates/about-hitachi-medical-systems-europe.htmlAbout Centre Léon Bérardhttp://www.hitachi-medical-systems.eu/information/boilterplates/about-centre-leon-berard.html Contact:Hitachi Medical Systems Europe Holding AGRomea WallnoeferTel: +41 41 748 63 33r.wallnoefer@hitachi-medical-systems.com Centre Léon BérardNathalie BlancTel: +33 (0)4 78 78 51 43nathalie.blanc@lyon.unicancerSource: RealWire

SOTIO exercises second target option under existing collaboration with NBE-Therapeutics to develop next-generation antibody-drug conjugates

Basel, Switzerland & Prague, Czech Republic – November 7, 2019 – NBE-Therapeutics AG and SOTIO a.s. today announced that SOTIO has elected a second target for the development of a next generation antibody-drug conjugate (ADC) under their existing license and collaboration agreement. NBE and SOTIO will collaborate on the discovery, non-clinical development and manufacturing of this second undisclosed target. The development will be based on NBE’s proprietary antibody drug conjugate platform, including NBE’s site-specific SMAC-technology™ conjugation and its new, highly potent anthracycline toxin platforms. SOTIO will take global responsibility for clinical development, registration and commercialization of the ADC products.NBE-Therapeutics’ new iADC™ platform creates highly potent and safe immune-stimulatory ADCs with an anthracycline payload, inducing a long-lasting immunological anti-tumor effect. It has shown unprecedented preclinical data in efficacy, as well as safety, in multiple pipeline programs. Its lead program NBE-002 against the ROR1 target has successfully passed the GLP tox study and is in the final stages of CMC. It is expected to begin its first in-human study by mid-2020 for triple negative breast cancer and lung cancer, as well as other cancer indications. NBE is eligible for the option exercise fee, as well as milestone payments and royalties based on global net product sales. In addition, NBE will be reimbursed for its R&D expenses incurred in connection with product development in collaboration with SOTIO.Dr. Ulf Grawunder, CEO of NBE-Therapeutics commented: “We are very enthusiastic that SOTIO has nominated a second ADC program under the existing collaboration agreement between SOTIO and NBE, confirming the high quality of our ADC platform. We have now created a robust and scalable ADC platform that enables us to leverage iADC development in clinical studies for multiple programs. The collaboration with Sotio over the past years has further strengthened our technology and we are very proud to have them on board for a second iADC development program.”“Based on the very encouraging data from our first collaboration target with NBE and the SO-N102 program, as well as the data of NBE’s proprietary program NBE-002, we have now exercised the second target option in the collaboration,” mentions Dr. Radek Spisek, CEO of SOTIO. “NBE’s product platform addresses the key issues of today’s antibody-drug conjugates and has the potential to provide new and superior treatment options for cancer patients.”About NBE-TherapeuticsNBE-Therapeutics is a privately-owned Swiss, Basel-based biotech company, founded in 2012 with the vision of developing next-generation immune-stimulatory antibody drug conjugate (iADC™) products. NBE advances its products to clinical proof of concept with the goal of improving treatment options for cancer patients. The company leverages proprietary platforms covering all aspects of ADC development: its Transpo-mAb Display™ technology for antibody discovery, its SMAC-Technology™ for site-specific payload conjugation of toxins to antibodies and a novel highly effective and immune-stimulatory anthracycline-based toxin platform. The company is financially backed by the Boehringer Ingelheim Venture Fund (D), the PPF Group and Novo Holdings (DK) as institutional investors, and by additional Swiss, German and Dutch private investors. For more information about NBE visit the website www.nbe-therapeutics.com.About SOTIOSOTIO is an international biotechnology company leading the efforts of PPF Group to build a diverse biotechnology portfolio through its own research & development, collaborations, in-licensing, investments, mergers and acquisitions. The company is developing new medical therapies, focusing on the treatment of cancer. The most advanced project is its proprietary platform of active cellular immunotherapy on the basis of dendritic cells. SOTIO is verifying the safety and efficacy of its DCVAC products through multiple Phase I to Phase III clinical trials. One of its affiliates, Cytune Pharma, a French biotechnology company focusing on developing novel immunotherapies for the treatment of cancer, is currently evaluating its SO-C101 (IL-15-based) lead program in Phase I clinical trial in collaboration with SOTIO. SOTIO is also looking to partner with other companies and institutions that develop promising oncology therapeutics. SOTIO has facilities in Europe, the United States, China and Russia and has all the functionalities needed for research, clinical development and market access in-house. For more information about the company visit the website www.sotio.com.-end-Media EnquiriesUlf GrawunderCEO, NBE Therapeutics AGT: +41 61 633 2230E: ulf.grawunder@nbe-therapeutics.com Source: RealWire

Blood Cancer Charity, Anthony Nolan, Selects IGEL Endpoints to Boost Workplace Collaboration and Support Windows 10 Migration

Reading, UK. February 20, 2020 – IGEL, provider of the next-gen edge OS for cloud workspaces, today announced that Anthony Nolan, the pioneering blood cancer charity, has implemented UD3 desktops to support an organizational-wide implementation of Windows 10 and provide rich multimedia capability for over 300 employees. This will boost collaboration and teamwork by enabling geographically dispersed staff to, among other things, set up video-based conference calls to work more productively.
Founded in 1974, Anthony Nolan is a charity that makes lifesaving connections between people with blood cancer and incredible strangers ready to donate their stem cells. Every day, its register of more than 780,000 people gives families a future. And it’s a significant problem. Every 14 minutes, someone is diagnosed with blood cancer such as leukemia, lymphoma or myeloma. This meant that, last year, Anthony Nolan helped over 1,400 patients receive a second chance of life.
A long term user of virtual desktop infrastructure (VDI), Anthony Nolan uses Citrix Virtual Apps and Desktops as its centralized content collaboration platform. Users are based at the charity’s headquarters in Hampstead Heath, London, a laboratory on the Royal Free Hospital site and a Cell Therapy Centre located in the grounds of Nottingham Trent University.
Ilan Jacobson, Anthony Nolan’s Infrastructure Manager, says, “Our legacy thin client terminals didn’t support Citrix HDX, and we wanted a solution which would work with Windows 10. This informed our decision to choose IGEL.”
After a trial period where ‘demo’ units were tested, new UD3 multimedia endpoints were supplied by Metaphor IT, a Citrix Gold partner and IGEL reseller based in the City of London.
IGEL supports transition to cloud-based applications
Anthony Nolan has transitioned to deploy Windows to embrace the cloud and was looking for an environment which is reliable, responsive and up-to-date and to deliver this whilst ensuring the best end-user experience possible.
Jacobson explains, “We have a mixed environment now. We’ve standardized on Microsoft Azure for cloud services and run various applications like Office 365, Dynamics 365 and a new HR solution. Citrix is hosted in our physical datacenter, along with various internal systems, databases, print servers and domain controllers. The IGEL endpoints are agnostic and happily support both routes to application delivery.
“It’s essential we’re able to work at our best because every year in the UK another 2,000 patients with blood cancer, and blood disorders, start their search to find a matching donor. Anthony Nolan must be there to help them find that donor and ensure they receive the support they need to live well after transplant,” adds Jacobson.
All IGEL endpoints have now been installed at Anthony Nolan’s various sites. The project was easy to complete as the UMS makes it simple to configure settings centrally and apply them to all devices over the network.
Andrew Gee, IGEL’s VP Sales Northern Europe, says, “Anthony Nolan has a lot of people who work at the office, remotely and from hospital sites. The use of Windows 10, combined with our multimedia-optimized UD3 endpoints, mean its IT team can introduce new ways for people to work, boost efficiency without the worry that applications like video conferencing will fail or perform poorly. This project is a good example, therefore, of how IGEL offers a powerful solution for any organization going through the whole Windows 10 migration process.”
Learn more about how IGEL helps healthcare organizations solve their end user computing challenges here: https://www.igel.com/customer-stories/healthcare/. For more information on Anthony Nolan’s use of IGEL watch this video.
-ENDS -
IGEL on Social MediaTwitter: www.twitter.com/IGEL_Technology Facebook: www.facebook.com/igel.technology LinkedIn: www.linkedin.com/company/igel-technology YouTube: www.youtube.com/user/IGELTechnologyTV IGEL Community: www.igel.com/community
About IGELIGEL provides the next-gen edge OS for cloud workspaces. The company’s world-leading software products include IGEL OS™, IGEL UD Pocket™ (UDP) and IGEL Universal Management Suite™ (UMS). These solutions comprise a more secure, manageable and cost-effective endpoint management and control platform across nearly any x86 device. Easily acquired via just two feature-rich software offerings, - Workspace Edition and Enterprise Management Pack - IGEL software presents outstanding value per investment. Additionally, IGEL’s German engineered endpoint solutions deliver the industry’s best hardware warranty (5 years), software maintenance (3 years after end of life) and management functionality. IGEL enables enterprises to save vast amounts of money by extending the useful life of their existing endpoint devices while precisely controlling all devices running IGEL OS from a single dashboard interface. IGEL has offices worldwide and is represented by partners in over 50 countries. For more information on IGEL, visit www.igel.com.
About Anthony NolanAnthony Nolan is the charity that finds matching donors for people with blood cancer and gives them a second chance at life. It also carries out ground-breaking research to save more lives and provide information and support to patients after a stem cell transplant, through its clinical nurse specialists and psychologists, who help guide patients through their recovery. Find out more at www.anthonynolan.org
Note to sub editorsPlease note that Anthony Nolan changed its name in 2001 and is no longer known as Anthony Nolan Trust.
IGEL Media Contact:Tom HerbstTel: +44 (0)7768 145571 Email: tom@ambergroup.net

Source: RealWire

The Good Exchange Helps Ark Cancer Centre Charity Raise £1.8m to Build State-Of-The-Art Facility in Basingstoke

Greenham Trust pledges £500,000 of match-funding; the new centre will improve access to traditional and supportive cancer care in the local areaNewbury, 18th January 2018 – Not-for-profit, The Good Exchange, has provided key support to Ark Cancer Centre Charity’s mission to raise £5million to help build a state-of-the-art cancer treatment centre.Largely being funded by Hampshire Hospitals NHS Foundation Trust (HHFT), the new centre will improve and enhance the cancer patient’s journey, providing chemotherapy, radiotherapy, complementary treatments and supportive services in a calm and uplifting environment.The majority of HHFT cancer patients currently have to travel to Southampton or Guildford to receive radiotherapy, but the new centre – which will probably be built on the existing Basingstoke hospital site – will bring this treatment closer to home for more people. By providing radiotherapy and other services under one roof, the centre will be a beacon facility.The offer of £500,000 of match-funding from Greenham Trust, through The Good Exchange, has been a significant factor in Ark’s fundraising campaign to date as many fundraisers and donors have raised or given money, knowing Greenham will double the contribution.Just before Christmas, Ark hit the £500,000 match-funding target – and now Chris Boulton, Chief Executive Officer of Greenham Trust and Ed Gairdner, Chief Operating Officer of The Good Exchange, have handed over the match funding cheque to Ark Cancer Centre Charity trustee Merv Rees.Leading liver cancer consultant surgeon Merv said: “We are grateful for every donation that the charity receives, but the fact that people have been able to double the value of whatever they raise or donate has been a great incentive for people to use The Good Exchange. “There is no doubt that The Good Exchange has done a power of good to Ark Cancer Centre Charity’s campaign to raise the £5m of funding that will be crucial to delivering the cancer treatment centre that local cancer patients and their families need and deserve. “This generous match-funding support from Greenham Trust has really been one of the most significant things to have happened in the course of our fundraising for the new centre. We would be nowhere near our current total of £1.8million without it. We’re extremely grateful for the support from Greenham Trust and The Good Exchange.”Merv added: “While this is a significant milestone, the project still has a long way to go and we’re always looking for new funders and fundraisers to help us reach that £5m target as soon as possible.”Ark Cancer Centre Charity is continuing to encourage fundraisers and donors to give money through The Good Exchange, and the charity is currently looking for new funders to follow in Greenham Trust’s footsteps by providing future match-funding support.Ed Gairdner, chief operating officer of The Good Exchange, said: “By using the match-funding capability offered through The Good Exchange online platform, Ark Cancer Centre Charity and Greenham Trust have been able to optimise the way that money is being raised for this huge scheme. “Ark Cancer Centre Charity has clearly demonstrated the effectiveness and positive impact that match-funding has on charitable giving, and we encourage anyone considering supporting the project going forward to take this approach.” Chris Boulton, chief executive officer of Greenham Trust, said “We’re thrilled that this milestone has been reached and that we are now able to hand over £500,000 to Ark Cancer Centre Charity, helping it to move closer to the goal of opening a local cancer treatment centre. “We know that there is still a long way to go and we look forward to seeing more funders and fundraisers come on board.”Further information about Ark Cancer Centre Charity and the fundraising project can be found here: http://www.arkcancercharity.org.uk/ & https://thegoodexchange.com/project/11011/ark-cancer-centre-charity/to-build-a-state-of-the-art-cancer-treatment-centre About The Good ExchangeThe Good Exchange is a transformational not-for-profit cloud platform specifically designed to match those organisations and individuals who have money to give to good causes with those who need it most; on a local, regional and national basis. As the only platform to bring together grant-making, donations, charitable projects and fundraising in one place, the automated matching system with its simple single on-line application form will revolutionise charitable giving, making it more accessible, transparent and collaborative. For the first time, those seeking to raise money for local good causes will be able to access all sources of funding including charitable trusts, corporate givers, fundraisers and public through a single process.Media contactsCaitlin Mullally / Charlotte MartinThe Good Exchange team at Finn PartnersTheGoodExchange@finnpartners.com 020 3217 7060 Source: RealWire

https://www.realwire.com/releases/The-Good-Exchange-Helps-Ark-Cancer-Centre-Charity-Raise-18m

Effectiveness and efficiency of targeted intra-operative single dose radiotherapy for breast cancer patients confirmed

New long-term results from the international TARGIT-A breast cancer study, based on ZEISS technology, have been published[1]
JENA/ GERMANY, August 27, 2020 Use of targeted intra-operative radiotherapy (TARGIT), as a single dose - with ZEISS INTRABEAM - directly after removal of a tumor, confirmed as non-inferior, when compared with external beam radiotherapy (EBRT). Within the accuracy of the study, the risk of a local tumor recurrence in the breast is similar and non-breast cancer death is reduced. The TARGIT-A randomized, multi-center phase 3 study involving 2298 patients with a median patient follow-up time of 8.6 years meets the highest scientific standards.
Globally more than 40,000 patients have already been treated, in over 350 breast cancer centers, with the TARGIT method. "Single dose intra-operative radiotherapy for early stage breast cancer can be a better alternative to conventional whole breast radiotherapy for most patients during primary tumor management " stated the principal investigator Professor Jayant Vaidya, Professor of Surgery and Oncology and Scientific Director at University College London when presenting the results of the study. “These excellent results provide real clinical justification for single intraoperative radiation in suitable patients with early breast cancer. It is now essential to develop the corresponding treatment guidelines as soon as possible”, added Professor Jeffrey Tobias, Professor of Oncology at University College London and joint initiator of the TARGIT-A study.
Positive clinical study results validate TARGIT as an option in breast cancer treatment The local, recurrence-free survival rate of women treated with single dose TARGIT is non-inferior when compared with EBRT. The mortality in the TARGIT arm was even lower because of fewer cardio-vascular deaths.
"We are delighted with the positive results, as the ZEISS INTRABEAM 600 now represents an outstanding treatment alternative for many patients. We are confident that the procedure can now find its way into everyday clinical practice" said Ludwin Monz, CEO of Carl Zeiss Meditec AG.
[1] https://www.bmj.com/content/370/bmj.m2836
TARGIT method underscored as an efficiency-oriented treatment'This study reflects two decades of interdisciplinary clinical research by leading radiation oncologists, surgeons, physicists and health economists. The TARGIT-A trial has offered many breast cancer patients a treatment that is well tolerated, effective, convenient and highly cost efficient', summarized Professor William Small, Professor of Radio-oncology at Loyola University, Chicago and one of the world's leading radiation oncologists.
Contacts for the press: Petra RettenmaierHead of Marketing Communications VisualizationCarl Zeiss Meditec AGPhone: +49 7364 204-232Email: press.meditec@zeiss.com
Contact for investors Sebastian FrericksDirector of Investor RelationsCarl Zeiss Meditec AGPhone: +49 3641 220-116Email: investors.meditec@zeiss.com
www.zeiss.de/presse
Brief ProfileCarl Zeiss Meditec AG (ISIN: DE0005313704) is one of the world’s leading medical technology companies and is included in the German MDAX and TecDAX stock indices. The Company supplies innovative technologies and application-oriented solutions designed to help doctors improve the quality of life of their patients. The company offers complete solutions for the diagnosis and treatment of eye diseases – including implants and consumables. In microsurgery, the Company provides innovative visualization solutions. With approximately 3,230 employees worldwide, the company generated revenue totaling €1,459.3 million in fiscal year 2018/19 (ended 30 September).
The company is headquartered in Jena, Germany. The company has subsidiaries in Germany and abroad; more than 50 percent of its employees are based in the US, Japan, Spain and France. The Center for Application and Research (CARIn) in Bangalore, India and the Carl Zeiss Innovations Center for Research and Development in Shanghai, China, strengthen the Company's presence in these rapidly developing economies. Around 41 percent of Carl Zeiss Meditec AG shares are in free float. The remaining approx. 59 percent are held by Carl Zeiss AG, one of the world’s leading companies in the optical and optoelectronic industries.
For more information please visit: www.zeiss.com/medSource: RealWire

https://www.realwire.com/releases/Effectiveness-of-targeted-intra-operative-single-dose-radiotherapy